"Never Give Up" speaks to the true sentiment of skateboarding. Whether it’s a trick you’re working on, or a goal you’ve set for your life, never give up. You CAN do it.

In honor of National Recycling Day, we bring you the Never Give Up 5 Panel hat made 100% out of recycled water bottles.

Every day 60 million single-use water bottles fill America’s waterways and landfills.

The Earth is a pretty rad place, and we want to do more to protect it.